About

Priya Rathi is currently working as Assistant Professor-3 in School of Business. She has total experience of more than 15 years of teaching Service marketing, Brand management, Luxury marketing, Sustainable marketing and Marketing research. She has been associated with Galgotias University since 2024. She has published 10 research papers in SCOPUS, Web of Science (WOS) and ABDC listed (A & C) Indexed Journal. She has participated in various national and international conferences. She has participated in various faculty development programmes. She is firm Believer of productivity and efficiency in work. She Exhibits an honest work ethic with the ability to excel in fast-paced, time-sensitive environment. Being a passionate teacher, she believes that teaching is not merely restricted to making the students understand the underlying concepts of a course but also to develop critical thinking and evaluate alternate approaches for problem solving. She always put her efforts towards the overall developments of her students. She has convened/organized more than 18 co-curricular/Extracurricular events for the benefit of students in the past 15 years.

Experience

• 15 years of teaching experience and 4 years of research experience

Qualification

• Ph. D. (P*) from Shiv Nadar University
• M. Phil.
• UGC-NET
• MBA from FMS (Jaipur)
• B. Sc. (Computer Science) from Miranda house, Delhi university.

Research

• She has presented Research papers in various National and International conferences & more than 10 Papers Published in in SCOPUS, Web of Science (WOS) and ABDC listed (A & C) Indexed Journal.

Area of Interest

• Service marketing
• Sustainability marketing
• Marketing research
• Advertising and Brand management
• B2B marketing